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The Most Effective Stories of All

January 30th, 2016  |  Published in Inspiration, Motivation

alise cortez, VoiceAmerica, media, radio, working on purpose

“Stories about who we are and where we’ve come from are the most effective stories of all.” – Bill Dauphinais   I am 36 years old and in some of the most critical aspects, my life is just beginning. Let me be really honest – the version of me three to four years ago would… Read More >>


Hangover Cures and New Years Resolutions

January 6th, 2016  |  Published in Running & Training, Motivation

Ok, before I mislead anyone, the answer is “No, not THAT kind of a hangover.” I am sure the story would be livelier if it were that kind of a story, but this story has less guilt and regret. At the beginning of this fall marathon season I set my sights on a monster PR… Read More >>


Finding Inspiration

December 12th, 2015  |  Published in Running & Training, Inspiration

My phone rang at about 10:30 in the morning with a Houston number on the caller ID. The voice on the line was an enthusiastic reporter with WFAA – Channel 8 asking me if I had a few seconds to chat about a story regarding the Dallas Marathon. I knew the drill. In 2013 when… Read More >>


Sometimes a Bad Run Is Just What You Need

November 24th, 2015  |  Published in Running & Training

“They” say that “Running is just exercise until you fall in love with it.” A few weeks back I had a particularly long, stressful day where almost anything that could go wrong, did.  My lovely fiance suggested that I go run to clear my head and relieve stress after my grueling day. I brushed her… Read More >>


Balancing Act

November 16th, 2015  |  Published in Running & Training

Back when I worked in public accounting, notorious for long hours and second only to law for ranking employees on one-dimensional statistics like billable hours. I really dreaded going into work. I longed for the weekends and holidays. I eventually grew to resent literally anything associated with work – my co-workers, my commute, accounting, and… Read More >>


Beginner’s Luck

November 8th, 2015  |  Published in Team Building

If you have landed here, one of the following scenarios adequately describe you – you are contemplating taking up running as a hobby, you are a new runner seeking out advice and different opinions, or you’re a veteran, reminiscing about back when you became a runner. Runners are typically data and statistic driven people, so… Read More >>


A Race Against Time

November 8th, 2015  |  Published in Running & Training

Time. We quantify it, measure it, obsess over it, but it belongs to just a handful of things of which we cannot “make” more. No matter how much money, fame, sex appeal, twitter followers, etc.  you have – time marches on without a care. Why do I bring this up? Well, time is an inextricable… Read More >>


Courage: The First Step

November 3rd, 2015  |  Published in Running & Training

Starting something new is a very scary prospect. A new project, a new relationship, a new business – they all require you “put yourself out there” so to speak, opening up the possibility of criticism, jealousy, the fear of public failure, etc. The shear thought of failure is the absolute death of so many dreams… Read More >>


“Honoring the past, Inspiring the future”

November 2nd, 2015  |  Published in Running & Training

This past Sunday I ran my 2nd DRC Half Marathon. I love the course as it is “home turf” for the bulk of my training, and even though the humidity slowed me some, the effort was good enough for a PR at 1:46:10. I was a little bummed because I had started out pacing a… Read More >>


What Matters the Most

October 23rd, 2015  |  Published in Running & Training

My thoughts today are unfortunately born out of a desire to make sense of a horrible tragedy. On October 12, 2015, right on the very trails where my running community trains, a solitary runner, later identified as a remarkable man named David Stevens, was randomly targeted and brutally killed. As I try to unpack the… Read More >>